There are elements on which it is good to focus: long, complex or obsolete menus, pages with text content that is too long, sites that are slow to load, downloads that are too heavy. Elements that, depending on the case, annoy the user or distract him from his objective. Regarding images , it would be best to limit yourself to three or four per screen . Too many images or excessive details could bombard the user with useless information.
For product sheets it is advisable to insert only
Those useful to best describe the object, eliminating all superfluous ones. company website Focus on europe email list ecommerce, blogs and CTAs Blogs As in relation to sites – and even more so to blogs – synthesis rewards . Less content but well-curat, with important details highlight, naturally respecting the principles of SEO copywriting and using captivating titles and coherence are always rewarding. eCommerce .
The ruction and optimization of content passes through a prior
The boxes that Aiming for a analysis of the strengths and the Unique Selling Proposition (USP) even if it would be more correct to speak of Unique Value Proposition (UVP). If the strong point is the price, it must be given visibility, rucing or eliminating other distracting aspects. If, however, the value is given by the service it is best to pay maximum Lead Sale attention to that aspect, cutting out other less influential elements. You might be interest in: “Adv for eCommerce: how to build an effective advertising strategy” Call To Action The lack of CTA (call to action) can decree the failure of an e-commerce or company website. But – be careful! – even the exaggerat insertion of CTAs can create the opposite effect, driving the user away from the site because they are excessively obsess with the call to carry out actions in a phase in which they only want to be inform .